They Ignored You Because You Messaged at the Wrong Time

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Apr 28, 2025

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You could write the perfect message, target the ideal prospect, and offer a compelling solution — but if your outreach hits their inbox at the wrong time, it’ll likely get ignored.

Timing isn’t just about choosing a day of the week or hour of the day. It’s about when your message is most relevant to the person receiving it.

In this blog, we’ll explore why timing is critical in modern outreach and how Libingo helps you reach prospects when they’re most likely to engage.

1. The Cost of Poor Timing

Outreach fails for many reasons, but mistimed communication is one of the most overlooked. Here’s what can go wrong:

  • You reach out before the prospect has a real need

  • You follow up too late and miss the window of opportunity

  • You message during high-noise periods (like Mondays or quarter-ends)

  • You send emails in bulk, ignoring time zones or job schedules

Even a perfectly crafted message can get buried if the timing is off.

2. What Great Timing Looks Like

Timing your outreach correctly means:

  • Catching people right after relevant events (launch, funding, hiring)

  • Sending messages during low inbox competition windows (midweek mornings often perform better)

  • Aligning follow-ups with engagement (opens, clicks, profile visits)

  • Respecting time zones and business hours globally

With smart timing, your outreach feels organic like you’re showing up just when they need you.

3. How Libingo Helps You Nail the Timing

Libingo is designed to optimize timing without guesswork. Here’s how:

a) Event-Based Triggers

Automatically launch outreach sequences after specific triggers, like:

  • Company gets funding

  • Prospect changes role or company

  • Product launch or PR activity

b) Time Zone-Aware Scheduling

Send messages based on the recipient’s local time not yours. No more emails landing at 3 AM.

c) Behavioral Follow-Ups

Libingo adapts follow-up timing based on how the recipient behaves:

  • Opened? Follow up within 48 hours.

  • Ignored? Delay next touch or try another channel.

  • Replied? Pause sequence or shift to personal engagement.

d) A/B Testing for Send Times

Want to know if 10 AM Tuesday beats 4 PM Thursday? Libingo’s testing engine helps you figure it out automatically.

4. Example Use Case: SaaS Outreach After a Product Launch

Let’s say a startup just launched on Product Hunt. With Libingo, you can automatically trigger a personalized message to the founder 24–48 hours post-launch while they’re still in growth mode and open to new tools.

That small timing detail makes a big difference in reply rates.

5. Pro Tips for Better Outreach Timing

  • Avoid Mondays inboxes are flooded and your message may get skipped

  • Aim for midweek mornings especially Tuesday–Thursday between 9 AM and 11 AM

  • Experiment by persona founders may check email on weekends, execs may prefer late afternoons

  • Follow signals LinkedIn activity or website visits are great timing cues

  • Don’t rely only on time use context as your true trigger

Final Thoughts

In outreach, timing isn’t everything but it’s close.

The right message, at the right time, to the right person is what wins in today’s inbox. Libingo helps you hit all three with precision.

Smarter outreach starts with smarter timing.

Start using Libingo to send when it matters most and watch your reply rates climb.